The Ghana Trade Fair Company Limited, as part of its statutory mandate to host the International Trade Fair Exhibition annually, has announced this year’s event will be held virtually.
This year’s exhibition marks the 25th Ghana International Trade Fair Exhibition and has been instructed to advance effort in improving the value addition policy initiated by government.
Chief Executive of the Ghana Trade Fair Company Limited, Dr. Agnes Adu, said the decision to hold the event online was necessitated by the coronavirus pandemic and its accompanied restrictions on social gatherings.
“The theme for this year’s fair is Developing New Trade Opportunities Through Digital Channels. This is to offer Ghanaian businesses the opportunity to showcase their businesses, network and make sales. The past year has been devastating on domestic and international trade. Trading across the globe came to hault as we focused on saving lives.
We at the Ghana Trade Fair Company Limited firmly believe in turning adversity and obstacles into opportunities. In this age of technology, we saw this as an opportunity to create a virtual platform to help meet our mandate of trade promotion and exhibition,” she explained.
She also encouraged business owners and Ghanaians to part take in this years virtual event.
“In the last 30 days of promoting this upcoming virtual exhibitions, we have recorded over 300,000 visitors to our fair website. This translates directly into potential partners and customers for your small business. I encourage every business owner to register to showcase their businesses and also encourage all Ghanaians to visit our fair website to patronize Ghanaian businesses during this coming virtual fair,” she entreated.
Story by: Emmanuel Manful | universnewsroom.com